Illustrations are an integral part of Good Advertising. Their history dates back to late 1800’s. Earlier the hand drawn illustrations, which one can still observe on the cover pages of various classic novels, magazines…etc. are now outdated. With the advancement of technology the style and methods of making Illustration also changed. Due to this there has been a boom in the Illustration industry.
Contemporary Illustration is made using the traditional techniques and modern day technology. Modern day technology includes the designing of Illustration using software like Adobe Photoshop, Corel Draw, and Microsoft Paint…etc There are many sorts of Illustration used in the field of advertising both for commercial and non-commercial purposes. Making Illustration is no longer just an art but it has outgrown its venues to be an Industry. Commercial illustration which makes the business of earning money by exploiting the art of various Illustrators and extract what you want in the illustration. Contemporary illustration can be defined as Granny’s techniques with today’s Nanny’s attitude and presentation. On the other hand, Fantasy illustration brings all the mythical creatures kind of something like Harry Potter book come to life. Technical Illustration is the toughest of illustrations describing technical explanations of the subject at hand.
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